- "User Experiance" contract gig. A former employer is asking me to help them improve the user experiance of all their flagship products. It's half .NET and half design. The money from this gig should tide me over for a while.
- A guy I used to subcontract for is asking me for some PHP work. I'm not sure if I am going to do much work for him as he is wanting to pay me an almost insultingly low hourly wage. Here is a tip: when you are a freelance contractor, take whatever your employee hourly rate was and at least double it. Why? Anything else is a pay cut. The guy quoted me about $5 over my former salaried wage - you do the math: that is about a 30% paycut.
- I need to get to work on my own damn product - artzaar. It will be a spin off of photographica's pathetic store. Based on the CMS stuff already inherint in photographica, it will allow you to sell artwork and photography on your own website. Think google adsense, only instead of ads it's your own photography and art featured on your own blog. There are several critical factors in making this a success - most of them deal with reporting and the user experiance (looking at other players in this market, most have some things I'd consider big flaws).
Before this starts, there are some serious intellectual property issues I need to square away. Mostly dealing with the fact that scoop is licensed under the viral and annoying GPL. I can either gut out the GPL crap (I'm almost there), not worry about the GPL crap (Depending on what the GPL terms "distribute" and "derivative work" mean I might not have to legally, plus I suspect most IP lawyers would laugh and tell me the GPL is rubbish that can safely be 100% ignored), or write the new stuff in Ruby. The worst case is I'd have to distribute the source code to the people who ask for it, but so what? Most people wouldn't even know where to begin with the mods I've created plus I dont think the value lies in the source code anyway - it lies in acheiving critical mass. The only problem with keeping the GPL is I fear it would make the company considerably less valuable to investors and potential buyers; they'd want the code locked up. Whatever the case is, I need a good IP lawyer up here in Seattle before I sink any programming or design time into artzaar.
Honestly though, I think I'll find that the GPL'd parts of scoop will go away.
- The t-shirts were all shipped under budget. Shipping wasn't as big of a hassle as I predicted. This week I'm going to order a second batch that I'll just keep as inventory. We are thinking of ditching the black shirts (they didn't look as good as the brown) and only offer the short sleeve girlies and mens: it is spring after all.
- I've started to improve Mozi Media's webpage. Writing the copy on that site really helped me focus and reminded me that, oh yeah, this stuff is a viable idea! For the life of me though, I can't figure out how to get the damn content to center in the page in firefox. It works in IE. Ideas?
- I've decided I dont know jack about the art and science of marketing. A couple weeks ago I purchased several marketing books:
- The Tipping Point by Malcolm Gladwell
- Crossing the Chasm
- A third one I will not mention here. Needless to say it will be the last "guerella marketing" book I buy. The whole series feels like a fluff piece.
I've started with Crossing the Chasm and I must say that I really dont know much about marketing. It's a whole different language and it deals with somewhat nebulous ideas like "Markets". The book is quite good though - it deals with the what it terms the Technology Adoption Curve. Very, very good reading. I'd say it is a must read for anybody in the technology field.
I probably need to get some more marketing books. It's hard to find good ones because a lot of them have a slimy "make money fast" feel to them that must appeal to the MLM crowd. I have read the best place to get quality books on marketing is in a university level textbook. I'll probably have to go that route.
- The Tipping Point by Malcolm Gladwell
Sadly, our sage TV hasn't recorded the latest and greatest of Project Runway. The lady and I have become very addicted to that show. They are down to their finial three contestants. I dont have a preference of who should win; all three are pretty darn good!
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